ロフトのベスコス2020で「PHOEBE BEAUTY UP」がEYELASH部門1位に

SNSを話題に人気を集めたまつげ美容液

DINETTE株式会社の運営するコスメブランド「PHOEBE BEAUTY UP」の「EYELASH SERUM（まつげ美容液）」が「ロフトベストコスメ2020」コスメ・メイクアップEYELASH部門1位に輝いた。

同アイテムはInstagramを中心としたSNSで話題となり、2019年2月の発売から1ヶ月で完売。潤いとハリ・コシを与えるまつげ美容液として2020年も「おうち美容」需要により人気をキープした。

クリアポーチがインスタ映えする可愛いパッケージ

ロフトベストコスメ2020は、ロフトの売れ筋とバイヤーのおすすめによって選出される。

「PHOEBE BEAUTY UP EYELASH SERUM」は容量5mlにて、価格は4,900円（税別）。

ヒト幹細胞培養液をはじめさまざまな美容成分を配合、若者に流行のポップなクリアポーチがついたパッケージはSNSでも目を引く商品だ。

（画像はプレスリリースより）

【参考】
※ロフトベストコスメ2020　コスメ・メイクアップ
https://loft.omni7.jp/

アクセスランキング

Tips

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